{"id":1224,"date":"2018-08-16T17:23:30","date_gmt":"2018-08-16T21:23:30","guid":{"rendered":"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/"},"modified":"2018-09-06T15:46:21","modified_gmt":"2018-09-06T19:46:21","slug":"isko-marketing-award","status":"publish","type":"partners","link":"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/","title":{"rendered":"ISKO Marketing Award"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">AAS Fashion Marketing students Gina Paljusevic, Jane Choi and Sunmin Park were awarded with the 2018 ISKOOL Marketing prize in Milan. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Developed by ISKO, the world\u2019s leading ingredient brand in quality denim manufacturing <\/span><span style=\"font-weight: 400;\">committed to developing an integrated field-to-fabric approach in every step of the value chain, t<\/span><span style=\"font-weight: 400;\">he ISKOOL prize is an international award for students of fashion marketing and design. The competition aims to stimulate the expression of creativity while teaching students how to industrialize ideas, letting talent take shape and thrive. The students were asked to develop a complete marketing strategy intended for an existing consumer brand which is launching a line of clothing that fully embodies the idea of a \u201cResponsible and Positive Vision of the Future\u201d (UnDocumented).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Competing with students globally from Polimoda, Bunka, Instituto Marangoni and FIT, the group\u2019s millennial maternity concept and collection for ACNE denim using <\/span><span style=\"font-weight: 400;\">ISKO Reform\u2122 stretch technology<\/span><span style=\"font-weight: 400;\"> was awarded the top prize. The group focused on the emotional connection to maternity jeans and the waste created in this sector. The group effectively and critically addressed the \u201c2.5 billion millennial consumers worldwide who intend to experience purchase as a \u2018social contract\u2019 that is emotionally and ethically binding. Transparency, increased competition, and instant connection make consumers (especially millennials) more inclined towards buying products that can express more value than their price and, most of all, they expect a company to be good \u2013 good for people, good for society, and good for the planet.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The students will be awarded with the opportunity to intern with one of ISKO\u2019s brands (including Eco-Age, Seven For All Mankind, G-Star RAW).<\/span><\/p>\n","protected":false},"featured_media":1295,"template":"","meta":{"_acf_changed":false,"_links_to":"","_links_to_target":""},"categories":[10],"tags":[],"class_list":["post-1224","partners","type-partners","status-publish","has-post-thumbnail","hentry","category-external-partners"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ISKO Marketing Award - AAS Fashion Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ISKO Marketing Award - AAS Fashion Marketing\" \/>\n<meta property=\"og:description\" content=\"AAS Fashion Marketing students Gina Paljusevic, Jane Choi and Sunmin Park were awarded with the 2018 ISKOOL Marketing prize in Milan. Developed by ISKO, the world\u2019s leading ingredient brand in quality denim manufacturing committed to developing an integrated field-to-fabric approach in every step of the value chain, the ISKOOL prize is an international award for students of fashion marketing and design. The competition aims to stimulate the expression of creativity while teaching students how to industrialize ideas, letting talent take shape and thrive. The students were asked to develop a complete marketing strategy intended for an existing consumer brand which...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/\" \/>\n<meta property=\"og:site_name\" content=\"AAS Fashion Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ParsonsFashion\" \/>\n<meta property=\"article:modified_time\" content=\"2018-09-06T19:46:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/parsons.edu\/aasfashionmarketing\/wp-content\/uploads\/sites\/6\/2018\/09\/ISKO8-e1532637001314.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"480\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/\",\"url\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/\",\"name\":\"ISKO Marketing Award - AAS Fashion Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/parsons.edu\/aasfashionmarketing\/wp-content\/uploads\/sites\/6\/2018\/09\/ISKO8-e1532637001314.jpg\",\"datePublished\":\"2018-08-16T21:23:30+00:00\",\"dateModified\":\"2018-09-06T19:46:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/#primaryimage\",\"url\":\"https:\/\/parsons.edu\/aasfashionmarketing\/wp-content\/uploads\/sites\/6\/2018\/09\/ISKO8-e1532637001314.jpg\",\"contentUrl\":\"https:\/\/parsons.edu\/aasfashionmarketing\/wp-content\/uploads\/sites\/6\/2018\/09\/ISKO8-e1532637001314.jpg\",\"width\":640,\"height\":480},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/parsons.edu\/aasfashionmarketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ISKO Marketing Award\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/parsons.edu\/aasfashionmarketing\/#website\",\"url\":\"https:\/\/parsons.edu\/aasfashionmarketing\/\",\"name\":\"AAS Fashion Marketing\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/parsons.edu\/aasfashionmarketing\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ISKO Marketing Award - AAS Fashion Marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/parsons.edu\/aasfashionmarketing\/partners\/isko-marketing-award\/","og_locale":"en_US","og_type":"article","og_title":"ISKO Marketing Award - AAS Fashion Marketing","og_description":"AAS Fashion Marketing students Gina Paljusevic, Jane Choi and Sunmin Park were awarded with the 2018 ISKOOL Marketing prize in Milan. 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