OmiTV: Date Your Local Graveyard-Shift Girl

OmiTV: Date Your Local Graveyard-Shift Girl

Zhuoyu Zhang

Thesis Faculty:

Nancy Valladares, Loretta Wolozin

A browser-based horror chat experience where webcam gestures, unstable feedback, and hidden affective metrics expose how platforms capture attention and structure digital intimacy.

Concept Statement

OmiTV is a browser-based interactive horror project that stages a late-night video chat encounter mediated by webcam-detected gestures, unstable feedback, and partially hidden affective metrics. This thesis examines how platform-mediated intimacy is structured through systems that capture attention, prolong anticipation, and train users to pursue legibility under conditions of delay, opacity, and incomplete reciprocity.

Developed through a Research through Design methodology, the project investigates how desire, projection, and emotional labor are organized within platform-driven environments. Drawing on feminist horror theory, anonymous video chat culture, dating app logic, and critical interface design, OmiTV stages female-coded figures as interfaces through which visibility and desire are quantified, circulated, and withheld. In horror, the female body has long functioned as a site of projection, symbolic threat, and unresolved desire. On commercial platforms, it operates similarly: evaluated, ranked, and made available for consumption under conditions the subject cannot fully control. OmiTV brings these two logics into contact, using the horror encounter format to make visible the emotional architecture that platform systems ordinarily keep naturalized.

Website Link

Demo Video

Promotional Visual Design

This section collects the fictional posters, profile cards, banners, and printed advertisement created for OmiTV. Rather than functioning as neutral promotional materials, these designs extend the world of the project. They borrow from early internet ads, cam-site banners, dating-app interfaces, and spam pop-ups to construct a visual economy of desire. Through exaggerated promises of instant connection, privacy, and emotional availability, the materials frame intimacy as something that can be matched, purchased, ranked, and archived.

OMITV Match Now!, 2026

Installation View & Exhibition Documentation

The actual documentation will be updated after the thesis show! stay tuned! 🙂

OmiTV Speculative Installation View

Research Paper

This thesis paper expands on the conceptual and theoretical framework behind OmiTV, examining how platform interfaces transform intimacy, visibility, and affective labor into measurable forms of participation. The paper situates the project within critical interface design, feminist horror, webcam culture, and platform studies, while reflecting on the development of the interactive browser-based installation.

Zhuoyu Zhang

MFA design & technology
Zhuoyu Zhang is a New York-based new media artist and researcher working across video installation, interactive systems, and physical computing. Her practice examines how digital infrastructures, including platform governance, predictive logic, and automated media, shape identity, perception, and affective labor. By translating invisible data processes into tangible encounters, her work questions how selfhood is produced, measured, and commodified within digital capitalism.

Zhang holds a BFA from the School of the Art Institute of Chicago and is currently an MFA candidate in Design and Technology at Parsons School of Design. Her work has been exhibited and published internationally, including Grace Exhibition Space, Digital America, The Wrong Biennale, Electronic Currents at Gallery 130, and ACM TEI 2026, where her project The Idol was accepted to the Art & Performance track with an accompanying paper published in the ACM Digital Library. She also collaborated with the German Aerospace Center and KISD on Quantum Abacus, an interactive project bridging contemporary art, interaction design, and quantum science education, which was exhibited as part of the International Year of Quantum Science and Technology 2025 program.