Signature is an immersive virtual reality experience that raises awareness on the impact of sharing personal data. Since people prioritize convenience over identity, this project offers an opportunity for critical evaluation of the choices made by humans.
Therefore, Signature is focused on the younger generation, who should be thoughtful users and influencers against surveillance capitalism.
The VR environment in this project dramatizes the consequences of sharing data online – users make decisions about sharing personal data, and based on that, the environment augments itself to give feedback to the users on the choices they made. The experience intends to make users understand that their actions have consequences. The glittery paradise of the technology companies presented inside VR establishes a correlation with the real-world and initiates a conversation on the inappropriate forms of behavioral modification. With the right nudge, the users and viewers of this project will be prudent about their use of technology now and in the future.