Full project documentation for Pander is linked here.
Pander is a series of objects derived from an interrogation of the definition of natural in contemporary Western society. The series is presented from dual perspectives as both absurd objects and marketable products. The objects are physical manifestations of the absurdity of the human relationship to nature while the product line is presented as part of a satirical business, Hypersolve Technologies, which leverages a highly subjective perspective of nature in order to fit their business needs.
A look at Pander as a representation of the [absurd] human relationship to nature.
The Need to Separate
Periscope represents the need to delineate the boundary between manmade and natural existence. It centers manmade creations while mediating interaction with nature through a selective lens so that we interact with nature only under our own terms.
As a product, Periscope enables you to see what’s already in front of you.
The Need to Control
Mirage is a manifestation of the absurdity of a hierarchy where humans preside over the natural in an authoritative role. It represents the need to control nature rather than accepting our non-dominant role in its ecosystem.
As a product, Mirage enables you to appear in sunlight.
Youthanize represents the shapeshifting definition of natural which evolves to preserve access to modern comforts. It represents the fetishized narrative of nature as an all-healing force paired with an unwillingness to change our behaviors for the sake of its preservation.
As a product, Youthanize enables you to take a dip in the fountain of youth.
Discomfort with Uncertainty
Crystallize is a manifestation of the desire to control nature. It represents discomfort with the uncertainty which is inherent to the natural world and a falsified belief in our ability to prevent uncertainty.
As a product, Crystallize enables you to optimize everything.
A look at Pander as a breakthrough [product]. Stop pandering to nature, let nature pander to you.
☑ I accept the terms and conditions of Pander and I acknowledge that Hypersolve Technologies is neither a real nor legitimate business.