Brooke Supernaw (Senior Vice President, DFS Group Limited)
Brooke Supernaw spent the last 15 years working for DFS Group Limited (LVMH Group), based in Hong Kong. DFS Group Limited is a global luxury travel retailer and Brooke was the Senior Vice President, Global Merchandising for the Spirits, Wine, Tobacco, Food and Gifts category. Brooke has a track record of creating breakthrough proprietary merchandising concepts and securing exclusive ranges that accelerated revenue growth in 13 countries and winning bids for new stores in India, Hong Kong, Abu Dhabi, Vietnam, Myanmar, Singapore, and Italy.
Brooke led the strategic vision for the category, managed relationships with global brands (i.e. Hennessy, Martell, Johnnie Walker, Glenfiddich, Mondavi, Penfolds, Godiva, Lindt, Ghiradelli) and launched global Marketing campaigns to meet evolving consumer trends; Masters of Wine & Spirits, The Whisky Festival and Local Food Festival. In addition, Brooke led the sourcing, design and program development for a Private Label Food program that won industry awards.
Brooke managed a team of 50 global multi-functional merchants and prides herself on being a dynamic team leader with track record of motivating, developing, and guiding culturally diverse and cross-functional teams to mobilize around a shared vision and surpass goals. She is also a strong supporter of woman in the industry and was part of the inaugural EllesVMH program, developing and mentoring woman in leadership.
Brooke focuses on delivering an experience in retail that touches on all 5 senses and drives a brand value, through service, differentiation quality, social responsibility and company culture.
Brooke recently returned to the U.S. with her husband, Henry and two children, Dillon, age 7 and Sam, age 6. Brooke and her family will be moving to Denver, Colorado in January 2021.