Marketing class visit to WGSN headquarters

Post Date: October 5, 2018

Students from the AAS Fashion Marketing program (Marketing 1 and Merchandising Workshop) were onsite at WGSN’s New York City headquarters this week. Sean O’Connor, journalist for WGSN and Parsons account manager, led a one-hour presentation covering global trend stories for 2020: Empower Up. Many thoughtful questions were asked, covering the trend forecasting process, WGSN’s relationship with Fortune 500 clients, and international career opportunities with the publication. The day closed with a tour of WGSN’s headquarters.