2018 Elena Velez

Inspired by creativity under constraint and what she calls “Aftermath Industries”, Elena’s recent work highlights the ingenuity and resilience of post-apocalyptic industrial restoration. Her work examines parallels and potential solutions to contemporary industrial pressures by way of precedents set throughout history and subculture. Elena approaches conceptual fashion design through a fine art lens, placing authenticity of process before aesthetic: reflection above result. As a creative problem solver, Elena recognizes her ability as a designer to serve as pioneer of positive change, aspiring to one day lead a sustainably conscious fashion label that rejects the current conventions of excess, fast fashion, and ecological disregard, while stressing quality of design, functional longevity, and compelling storytelling as the ultimate remedy.